Paperback Interior Formatting
Usually people judge a book by its cover - but in my experience, there are even more who judge a book by how it looks on the inside, especially when it comes to paperbacks. My duty is to provide interior formatting (including custom graphics for chapter titles/headers, story breaks, etc.) that meet traditional publishing standards. What you see when you open a book in bookstores is how your book will look on the inside. Don't settle for a book that looks beautiful on the outside but just "okay" on the inside. Let your book stun its readers throughout.